PeopleTide CRM
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Integration guide

Capture enquiries without manual entry.

Map a lead source into the supported public endpoint and preserve the information your team needs for immediate follow-up.

Updated 13 September 2026 · 7 min read

Endpoint

Send one JSON object for each enquiry.

POST/api/v1/public/leads

Create a new lead or consolidate information into an existing active lead.

Required scope
leads:create
Request
{ title?, email?, phone?, source?, notes?, content? }
Response
201 { success, leadId, isConsolidated, message }
  • email must be valid when present.
  • phone accepts 5–20 characters and is normalized by PeopleTide.
  • content is an optional object for source-specific fields.

Field mapping

Keep operational fields simple.

  • title — a short reason the person enquired.
  • email and phone — the identifiers PeopleTide can use to match the customer.
  • source — a stable system or campaign label such as justdial or website.
  • notes — human-readable context for the person following up.
  • content — source-specific structured data that should remain attached to the lead.

Launch checklist

Verify the complete handoff.

  1. 01

    Send a distinctive test enquiry

    Use a controlled phone number and source label that your team can recognize.

  2. 02

    Confirm the lead record

    Check the title, source, notes, and structured content in PeopleTide.

  3. 03

    Test a repeat

    Resend the same contact details and confirm the response reports consolidation.

  4. 04

    Connect follow-up

    Create and test the workflow that should run after the lead or form event.